How to Create Better Social Media Content | Katie Wight & Yaron Been

Katie Wight is the founder of KW Conten and ‘strong brand social’t, global content and social media marketing agency that develops and launches content and social media programs for purpose-driven brands.  Topics Covered: -How to differentiate your brand from the competition -3 pillars you should think about when creating content -Why you should build your social media program in-house instead of with an agency and much more..Katie's websites: https://kwcontent.com/ https://www.strongbrandsocial.com/   **Check out the EcomXFactor Youtube Channel:https://tinyurl.com/EcomXFactor-YT Check out the EcomXFactor Facebook group:https://www.facebook.com/groups/EcomXFactor * If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes?It takes less than 60 seconds, and it really makes a difference