Becoming a B2B Influencer & Master Content Creator With Kristen Lafrance

Send us a text I've got another epic interview for you today. This time I had this privilege of interviewing Kristen Lafrance. She's an awesome person and super talented marketer who is the Head of Resilient Retail at Shopify. We talked a lot about how she's become a B2B influencer and her super power of churning out high-quality, consistent content. We also talk about audience development and community building. She runs a highly engaged Slack group for the Ecom/DTC community, so sh...