368: GREATEST HITS: The Secret to Increasing the Value of Your Business with John Warrillow

In this Greatest Hits episode we're revisiting a conversation with John Warrillow about harvesting the value of your company and building to sell. John Warrillow is the founder of The Value Builder System, a Top 10 Forbes Ranked Podcast host, and author of Built to Sell, a best-selling book that’s helped over 50,000 businesses build more valuable companies. Throughout his career, he's founded and exited four companies and now dedicates his time to helping entrepreneurs sell their own for higher multiples. Listen now for John’s most valuable advice on the secret to a successful exit, key pillars for being built to sell, how to create more value in your business, and the biggest mistakes he sees entrepreneurs make when trying to do this on their own. Episode Highlights: 6:49 The secret to having a successful exit 12:04 How much you should get for your business 19:26 The number one job you have as a business owner 23:58 Why so few entrepreneurs turn pro 28:49 Tactical ways you can increase the long term value of your business 36:20 The power of taking a pause in entrepreneurship 43:54 The biggest mistakes entrepreneurs make when selling their business 49:49 What to do if you are forced to take an earnout  Links and Resources: John Warrilow’s Website (Click “Free Gifts” for bonuses from John) Built to Sell Radio Built to Sell The Automatic Customer The Art of Selling Your Business The Membership Economy Podcast 235: A Behind The Scenes Look At Pura Vida’s Multi-Million Dollar Exit Podcast 296: The Keys To A 9-Figure Exit: How Moiz Ali Sold Native For $100MM @a_brawn on Twitter Review or subscribe on iTunes

Om Podcasten

My name is Austin Brawner, and my purpose is to help eCommerce entrepreneurs build wealth and live more fulfilled lives. You can expect weekly interviews with world-class eCommerce operators, deep dives into what's working right now, and a refreshing break from the "crush-it culture" plaguing our industry. This podcast will change your perspective on building a business, and, hopefully, change your life.