Why Guerilla Marketing Still Works in 2022 with Dean Davis

What is guerilla marketing, and why is it so effective for small business owners?On today's episode, host Mark de Grasse sits down with Dean Davis from Super Gel to discuss Guerilla marketing. Guerrilla marketing is a marketing strategy that uses surprise or unconventional tactics to drive awareness. Dean explains that big brands have more successful marketing campaigns in part due to their larger marketing budgets and wider range of promotion activities. As a small business owner, competing in such environments is almost impossible. But with guerrilla marketing, you can at least get a piece of the pie and stay competitive.Tune in to learn more about guerilla marketing, the different types of guerilla marketing, some successful examples, and why it's different and helpful in driving brand awareness.IN THIS EPISODE, YOU'LL LEARN:What is guerilla marketing?Dean's Guerilla marketing toolWhy guerilla marketing is so effectiveWays to compete with big brands in your industryTribal marketing and engaging with consumer groupsWhy the math on cold calling is wrongGuerilla marketing mistakes you should avoidConfidence is key to successful marketingLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Rememberthismarketing.comDean's LinkedInGeldistributors.comOUR PARTNERS:7 Levels of Scale WorkbookFind out your Leadership Trust Score at Ready to Lead.Listen to the #1 Digital Marketing Podcast, Perpetual Traffic Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you'd like to share? Connect with us on Apple Podcasts and leave us a review!This Month's Sponsors:Conversion Fanatics - Conversion Rate Optimization AgencyGet 50% Off Monthly Blog Writing Service - BKA Content More Resources from Scalable[Free Guide & Assessment] 7 Levels of ScaleFREE EPIC Challenge More Shows You'll LovePerpetual Traffic - The #1 podcast for learning paid traffic and improving your conversions!Business Lunch - Sit down every week with some of the most successful people in the world. Hosted by Roland Frasier and Ryan Deiss Mentioned in this episode:[Free Download] DigitalMarketer's Canva Holiday Promo PackGrab These 195 Ready-To-Use Canva...