Video SEO: Simple Ways to Optimize Your Video for Search and Ranking with Attiba Desouza

It's no secret that today's internet users would rather watch a video than read a blog post. So why aren't you creating and optimizing your videos for search and ranking?On today's episode, host Mark de Grasse and Atiba de Souza talk about SEO for video and what marketers can do to produce engaging and relevant video content for optimal reach. Atiba explains that while video content is a gold mine, you need an SEO strategy to capture viewers' attention and get more eyes on your video.If you've spent time and money producing and editing a video, only for it to rank poorly, it's not a content thing. It's an SEO thing. Tune in as we explore how to get the most out of video SEO, what you can do to improve your video rankings, and the benefits of implementing a high-performing SEO strategy. IN THIS EPISODE, YOU'LL LEARN: The changes happening in the world of video SEOUnderstand that SEO begins by creating really good contentWhy the future of SEO is video and not written contentThe benefits of creating super-targeted contentHow to create click-worthy videosReasons your videos need SRT subtitlesEffective ways to repurpose your video contentConsistency is key when building authority for your brandLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Atiba's LinkedInAtiba's Instagram Clientattractionpros.comThis Month's Sponsors:Conversion Fanatics - Conversion Rate Optimization AgencyGet 50% Off Monthly Blog Writing Service - BKA Content More Resources from Scalable[Free Guide & Assessment] 7 Levels of ScaleFREE EPIC Challenge More Shows You'll LovePerpetual Traffic - The #1 podcast for learning paid traffic and improving your conversions!Business Lunch - Sit down every week with some of the most successful people in the world. Hosted by Roland Frasier and Ryan Deiss Mentioned in this episode:[Free Download] DigitalMarketer's Canva Holiday Promo PackGrab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!Holiday Promo Pack