Survive the Recession & Avoiding the Marketing Armageddon with Jason Portnoy

Did you know that when a recession hits, marketing is typically the first investment business owners drop? Here’s how you can avoid that and build a recession-proof agency. On today’s episode, host Mark de Grasse sits down with Jason Portnoy, Founder of J Port Media and the Market Domination Method. They talk about the effective growth solutions agencies can use to systemize, optimize, and scale their businesses - all without working harder or spending more money. They also discuss if we are headed towards a recession and what marketing agencies can expect if we experience a market downturn.Jason believes there’s a recession coming - or there’s a huge possibility we might already be in one. And although time will tell if we are headed down a recession path, the big question remains: is your agency prepared for when and if things get crazy?  Join us as we go through what the prospect of a recession means for marketers and how agency owners can position their businesses to survive, and even thrive during a recession. IN THIS EPISODE, YOU’LL LEARN:Is there a recession coming, or we’re already in one?Why business owners get rid of marketers during recessionsTips on how to build a recession-proof agencyIs it possible to grow a business without ads?How advertising during a recession can save your brandThe benefits of doubling down on marketing during a recessionThe worrying disconnect between clients and digital agenciesLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Jportnoy.comConnect with Jason on Twitter This Month's Sponsors:Conversion Fanatics - Conversion Rate Optimization AgencyGet 50% Off Monthly Blog Writing Service - BKA Content More Resources from Scalable[Free Guide & Assessment] 7 Levels of ScaleFREE EPIC Challenge More Shows You'll LovePerpetual Traffic - The #1 podcast for learning paid traffic and improving your conversions!Business Lunch - Sit down every week with some of the most successful people in the world. Hosted by Roland Frasier and Ryan Deiss Mentioned in this episode:[Free Download] DigitalMarketer's Canva Holiday Promo PackGrab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!Holiday Promo Pack