175: How to Use Social Media to Promote Your Podcast (or Not)

Social media is a great tool to promote your podcast…but it’s not the end-all, and it’s definitely not something that you can rely on to grow your podcast or business.   But it’s still important.    This week on the podcast, I’m sharing why social media can’t be the end-all of your marketing strategy and what you can do to make your own time on social media more effective.   This episode is a really great reminder of getting your head in the right place when it comes to social because that’s not the place to solicit for sales. But your audience still expects you to show up there.  Mentioned in This Episode   Ask Your Audience Challenge Episode 158: Case Studies: Tying Pillar Content to Other Content Episode 165: What to do Before You Work on Your Content Episode 167: Two Tips for Podcasters to Grow Their Email List Episode 169: Engaging New Subscribers With Your Welcome Sequence Episode 171: The When, What, and How of Nurturing Emails Episode 173: The Importance of Pillar Content in Your Business Listen to the whole Minimum Viable Content Marketing series on Spotify