Connection Before Content [E154]

There’s a new mantra among communicators today: “Connection before content.” It means: Before you attempt to impart that fascinating content of yours, make sure you’ve established a personal connection with your audience. Today’s listeners want to know who you are before they’re willing to consider what you have to say. In “Connection Before Content,” the Guys give 5 principles for establishing the kind of personal connection that will make any audience eager to listen.

Om Podcasten

Your ultimate level of success depends on your ability to express yourself in a creative, confident, and compelling way. Whether you speak, teach, or write, the same underlying principles of communication will guarantee excellence in whatever you do. The Communication Guys podcast teaches those timeless, universal principles and applies them to all forms of communication: spoken and written, personal and public, platform and small group. Tim Downs is a professional speaker, communication trainer, novelist, and cartoonist whose work has appeared in newspapers from the New York Post to the Los Angeles Times. Dr. Tom Barrett is an internationally recognized expert in the psychology of success who specializes in teaching communication skills, emotional intelligence, and business development to entrepreneurs and business leaders.