Opinionated Marketers on: PRICE TACTICS

In this episode, we discuss how some manufacturers of everyday products are using new strategies to keep cash-strapped consumers buying pricier products even as the threat of recession looms. You can read more in this article here or at https://www.reuters.com/business/retail-consumer/colgate-tide-maker-pg-rejig-price-tactics-keep-cash-strapped-shoppers-2022-07-25/