E6S1: Paula Quazi - smol

Not only have they cut out the middle man to bring laundry and dishwasher tablets directly to consumers (through the letterbox) but smol have also embraced kindness to bring eco-friendly detergents that do their job well and are kind to the planet – this includes chemical content and packaging too. Listen in as we explore the journey of Paula, and her business partner Nick, to create a brand that has been wildly successful since its launch even though they started with just the two of them doing everything.