Episode 213: Using Speaking to Grow a Heart-Centered Brand with Jasmin Haley

You’re passionate about what you do and you’re ready to share your message across the industry, so what’s holding you back? If you’re letting fear be an obstacle for you, it’s time to debunk those beliefs and find purpose in building your legacy. In today’s episode, Jasmin Haley joins us to share how you can use speaking to grow a heart-centered brand. She explains why being legacy-driven is so important and why it became a priority in her own journey! Listen in as she guides you to being legacy-driven, speak with purpose, and build momentum from the stage. Jasmin Haley, RDH, MSDH, CDA is an award-winning national speaker, Podcaster, author, speaker trainer, and biz growth strategist. She is the founder of the Breakthrough to Excellence™ Network. She helps women business owners create a business that supports their vision and streamlines their focus so that they can scale their impact, income, and influence. Her philosophy focuses on building your confidence and the business structure to support your goals without sacrificing what you love most in life. You can utilize her business strategy resources at www.jasminhaley.com. Building a Legacy Many of our businesses begin out of a desire to find passion and fulfillment in our careers, which in turn allows for a sense of legacy to built through that journey. In 2019, Jasmin knew she wasn’t getting what she wanted for her life in the healthcare industry, so she decided to go after building a legacy. She quickly felt inclined to help expert take their expertise to the stage and create sustainable income through speaking. What’s the importance of being legacy driven or focused? At the end of the day, it doesn’t matter what it is that we’re doing in our business or what kind of business we have—if we’re not legacy driven or focused, we will lose touch with the most important person that we should be connected with and that’s ourselves. Four Reasons to Be Legacy Driven * You’ll get to a place where you decide what is important to you and then live it.* You’ll always be focused on long-term success versus short-term success* We have to focus beyond just the end of our lives.* We are living a more fulfilled life. No matter the industry, each of these reasons can make an impact on your life. Legacy is everything. It’ll help you in every aspect of your life and connect with those what are important to you. Creating & Building a Legacy From the Podium In building her own legacy, Jasmin found that she thrives in helping others building their legacy from the podium. So many entrepreneurs want to speak and share our message, but oftentimes we allow fear to take the driver’s seat and we miss out on these opportunities. Our voice is one of the strongest marketing tools that we have, so we can’t let that fear or the doubts take over. We all let fear take over, but you have to debunk these myths and beliefs that are keeping you from stepping on that stage. Debunking Myths of Speaking: Myth: I don’t have a book or a NY Times Best Seller.Truth: No, but you have a message. Myth: Don’t have a tragic story.Truth: No, you just need to be able to connect with people. Myth: I don’t have the perfect insert insecurity here.Truth: Your delivery is more important than your appearance. Build Momentum By Sharing Your Voice on Stage

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The Brand Strategy Podcast is a show created to equip you with the inspiration, encouragement, and clarity you need to build the brand of your dreams with purpose and intention. From sustainable strategy to heartfelt encouragement, each episode is designed to equip you with the tools you need to chase after your dreams. Because you deserve a brand that empowers you to do what you love, serve the clients you dream of working with, and experience a deep sense of fulfillment along the way! So get comfy, grab a mug of coffee or your favorite beverage, and join host Bonnie Bakhtiari as we explore what it takes to build a truly strategic, heartfelt brand!