How to DIY Your Own PR to Tell YOUR Story with Cher Hale

Do you know how you can DIY your own PR to tell your story?In this episode, Cher Hale is joining me to talk all about this and share her expertise!We are diving into how to use the media to tell your story in your own voice, how you can help others tell their story, and how to overcome the things that keep you from putting yourself out there.Cher Hale is the founder and director of Ginkgo PR, a boutique agency that believes in using public relations to amplify the voices of underrepresented and marginalized groups.As a Taiwanese-Black American woman, Cher is passionate about leveraging the power of media to tell diverse stories through online, print, TV, and podcast mediums so she can play a role in reshaping how our society views social justice, feminism, and multiculturalism. To connect with her, you can access her free Pitch List library by signing up at ginkgopr.com/subscribe.On Today’s Show You’ll Learn: How the media tells stories and why they do it repeatedlyWhat to think about if you want to own your message and take back your narrativeExamples of socialization that leads to certain behavior How to move beyond the fear of “rocking the boat”Strategies for identifying your target client and pitching yourselfThe benefit of becoming a credible source within the mainstream mediaHow people with a platform can help others tell their storyWhy you need to be able to tell your story with eloquence and a deep understanding of your purposeHow to be a great publicist for yourselfWe have never had an episode like this on the podcast before, and it is so valuable. I took so many notes on all of these things!All of the topics and resources that Cher is talking to us about will help you share your story and your brilliance! It is so important to create more awareness for yourself, so tune in to hear how!Links & Resources Mentioned in this Episode:https://www.facebook.com/ginkgoprhttps://podmatch.com/https://brittneyllynn.com/curated-connections/https://podcastguests.com/Rick Mulready's Links:Visit Rick's websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeKwadwo  [QUĀY.jo]  Sampany-Kessie's Links:Visit Kwadwo's website for Facebook Ads helpSay hi to Kwadwo on InstagramSubscribe to Kwadwo's YouTube channel to learn with him as he learns about personal finance, financial freedom, foreign languages and enjoying life!Full show notes available at www.rickmulready.com/508See omnystudio.com/listener for privacy information.Click here to sign up now for Stu’s live membership training! It only happens once a year!! Limited-Availability. Schedule a Strategy Call Now:Save on two strategy calls + get Slack (or Voxer) support. 

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Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.Join fellow online course creators and coaches as we delve into things like • sales and marketing optimization, • and systems and processes• funnels and • Facebook ads for seamless scaling!Hosted by Kwadwo – sounds like  [QUĀY.jo] – a  & Facebook Ads Strategist & Funnel Fixer to 6 & 7-figure online course creators, membership owners and coaches.Enjoy a mix of actionable solo episodes, interviews with online experts, coaching case studies, and more to elevate your business.You’ll get weekly insights on Facebook ads mastery, productivity, scaling courses and memberships, evergreen funnels, podcasting, YouTube growth, and more.Hit "Subscribe" and let's gooooo!