MBA370 Do Press Releases Work? Plus Free Ride Friday!

A press release let's the media know you opened up for business, you released a new product or service. It's a kind of invitation to let the media write about you. But both media and business have changed a lot in the last 10-15 years. So does this still work? Will you get traction? Will it help? That's today's topic and we'll soon find out if this still works in our generation. Click play!