How SoulCycle Got Started with Co-founders Julie Rice and Elizabeth Cutler

Listen in as the co-founders of SoulCycle take us back to the beginning and share the origin story behind their revolutionary fitness brand that changed spin class forever. Julie Rice and Elizabeth Cutler share how they reached their first customers (in an era before Instagram — mind you), how they created top-notch company culture that carried over into each workout, and the entrepreneurial lessons they learned as the business scaled to new markets. They also give us a sneak peek into their new venture Peoplehood, which is all about how to show up in relationships and hold space for others. Tune in for unfiltered business advice and tips on how to follow your intuition in work and life. For more information, check out brit.co/listen.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Om Podcasten

Opportunity is around every corner — if you know where to look. First In Line connects, inspires, and empowers people by helping them see the next big trend before it happens. Hosted by Brit Morin, a serial entrepreneur and venture capitalist, each episode explores the behind-the-scenes conversations, technologies, and innovations shaping the future. New episodes are released on Thursdays.