The Science of Communication: Why Soft Skills Are The Ultimate Survival Tool for Leaders with Cameron Herold, Founder of COO Alliance

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In episode #35, Cameron Herold shares what is really important to leaders. Cameron is the best selling author of the books Double Double and Meetings Suck, as well as the founder of COO Alliance. Prior to COO Alliance, Cameron was the Chief Operating Officer of 1-800-GOT-JUNK? where he led operations and helped the company soar from two million in revenue growth to 150 million in just seven years. In today’s episode, we talk about the upside-down leadership pyramid, which places CEO’s at the bottom, not the top… and why an “old-school” leader wouldn’t survive in today’s business world. We also look closely at written communication... for example, how the messages we deliver and the messages that are received can become two different things. Tune in to hear how Cameron shares his approach to coaching and how so much of it is centered on teaching the soft skills of leadership.

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