Sustainable Bedding Innovations: Eco-Friendly Luxury at Competitive Prices with Phoebe Yu & Kat Dey

Discover the revolution in sustainable luxury with our eco-friendly bedding innovations. Ethically sourced, incredibly comfortable, and surprisingly affordable, our products provide a guilt-free indulgence that respects our planet. We've gone beyond the confines of traditional bedding, leveraging cutting-edge technology to offer products that are not only healthier for your skin but are also contributing to a greener future. Crafted with meticulous attention to detail, our innovative range spans from high-quality sheets and duvets to bathrobes and an exclusive women's wear collection. What sets us apart is our unique combination of sustainability and luxury, without the high-end price tag. Expect cotton's comfort, minus the environmental costs, plus the benefits of non-toxic materials. Whether you're sinking into our soft sheets after a long day or stepping out in our trendy, comfortable women's wear, you're making a choice that positively impacts you and the environment. Dive into our world of sustainable luxury and experience the difference today.   Chapter Stamps:   [00:00:00] - Introduction [00:05:11] - Discussing the inspiration behind Ettitude [00:08:30] - The challenges in finding the right manufacturer [00:09:57] - Importance of product quality control [00:12:46] - The vision for the company [00:13:38] - Talking about product availability worldwide [00:15:37] - The complexities of managing a global supply chain [00:15:58] - Most popular product at Ettitude [00:16:10] - Range of products Ettitude offers [00:16:35] - Expanding beyond bedding into women's wear and bath products [00:17:10] - Praise for the Ettitude website and the perceived value of products [00:17:49] - Discussing their personal superpowers as entrepreneurs [00:18:35] - Shahid's reflection on the conversation and closing remarks [00:19:18] - Farewells and end of the interview [00:20:18] - Encouragement for aspiring entrepreneurs from Shahid and final sign off.   Pullout Quotes:   Phoebe Yu:   "Even though you know software, you need a lot of testing. There's always some bugs or so. Be really patient." "We have a global supply chain, so Asia, mainly it's in China and in South America. That also adds complexity to things." "I'm an optimist. I think any entrepreneur needs to be that – to always have a high energy level and just think the world will get better." Kat Dey:   "Customers were asking to wear our fabric. So we made a women's wear collection, which is really beautiful." "We have a different type of material, which is a waffle weave, so we made towels and bath robes." "I have a really strong attention to detail and can make myself do boring things for a really long time."   Socials:   Website: https://www.ettitude.com/   ----more---- Notice to the Super Entrepreneurs community: Before we part, remember to join our Private Facebook group, 'Mindset for Business Success.' Here we share mindset wisdom to elevate your life and business, ready for a transformative journey? This group is your key to unlocking potential and achieving business growth. Don’t miss out on this incredible free resource. Join us in 'Mindset for Business Success' today! Join Now   ----more---- Disclaimer: Please be aware that the opinions and perspectives conveyed in this podcast are solely those of our guests and do not necessarily represent the views, ideologies, or principles of Super Entrepreneurs Podcast, its associated entities, or any organizations they represent or are affiliated with. We provide a platform for discussion and exploration, and the content of each episode is understood to be independent expressions from our guests, rather than a reflection of the beliefs held by the podcast or its hosts.