Jeffrey Shaw On Optimizing Your Self-Employed Life

Jeffrey Shaw is an entrepreneurship coach, photographer, keynote speaker, and an on helping self-employed and small business owners achieve an ideal self-employed life. He has so far released two books; Lingo and The Self-Employed Life, which focus on a business understanding its customers and how business owners can improve their personal development. In this episode, Jeffrey shares with us his story, how he shifted careers, the major elements of the self-employment ecosystem, and some tips to achieving success in life. Tune in to listen to Jeffrey’s journey as he also shares about his superpower and other exciting topics.   “My inner superpower is my ability to take pieces and compose them into a whole.” How Jeff Creates His Content Jeffrey says he uses Google Docs for his content ideas.  He says that most of the content ideas come when we’re not ready. So it’s important to note the topics down even when we still don’t know whether it will be good for social media, Youtube, or articles. He prefers not to force himself into a box on how he’s gonna use the content idea. He also insists on creating a habit to capture the content idea and ensure you have the time to execute it. Personal development vs. Mindset Jeffrey says there’s a difference between personal development and mindset. While mindsets are affirmations and small consistent behaviors that create sustainability, personal development requires the mindset for it to improve. The goal of personal development is to increase one’s capacity for their success. Jeff’s Morning routine Jeff has a specific morning routine that he believes can be the reason that he’s gonna reach 100 years. His day starts off with a 15-minute morning tea preparation, followed by a one-hour reading time (reading 100 pages a day). He then goes for a 45-minute walk with his dog while reciting his affirmations. After this, he conducts a 10-12 minute meditation before having a 5-minute journal. Recommendations to aspiring entrepreneurs Jeffry encourages people to buy his book. He says that there’s nothing out there that brings it out altogether like his book.   In this episode: [00:42] About Jeffrey [02:13] Passion for writing [04:20] How Jeffrey creates his content [07:15] How Jeffrey became a speaker [09:57] About Lingo (book) [11:16] The Self-Employed Life (Book) [13:37] The three main elements of self-employment ecosystem [15:14] Personal development vs mindset: The difference [19:02] Jeffrey’s morning routine [23:23] Brain Priming [23:56] The power of recognition [25:27] The problem with ‘fake it till you make it.’ [29:23] The power of faith and trust [30:43] Jeffrey’s superpower [32:28] Recommendations to people [33:54] Why you should have ‘The Self-Employed Life’ book Notable Quotes Books don’t get written by inspiration. They might get started with inspiration but they get finished by discipline. Lingo teaches an entrepreneur how to define their ideal customers and how to learn to speak their Lingo. The lingo of your ideal customers starts with their secret language. It’s tapping into their emotions and understanding what they are not saying to you. The reason why Self-Employment Life is unique is that how far we can go and how successful we can be is proportionate to our personal development. The risk is not in building a business. The risk is in NOT supporting the business you built. In order to achieve abundance, you have to trust there’s something carrying the weight. If you want success in life, you need to wire your brain to recognize what success looks like to you. If you want to stand out to your customers, you need to prime in their brains the emotions you trigger in them because you become unforgettable. Connect With Jeffrey LinkedIn: https://www.linkedin.com/in/jeffreyshawauthor/ Instagram: https://www.instagram.com/jeffreyshaw/ Twitter: https://twitter.com/jeffreyshaw1 Facebook: https://www.facebook.com/JeffreyShawAuthor  Website: https://www.jeffreyshaw.com/ YouTube Channel: https://www.youtube.com/jeffreyshawauthor