S2 E16 - Measuring Demand Creation

Stacking Growth | The B2B Go-to-Market Podcast - Ein Podcast von Refine Labs

Podimo 30! Tage kostenlos testen

Podimo 30! Tage kostenlos testen

Ein Universum voller exklusiver Podcasts und Hörbücher. Klicken Sie hier um loszulegen!

 Werbung

Kategorien:

Wirtschaft

Cassidy Shield (CGO), Victoria Sakal (The Vault), Daniel Pinkston (Performance Marketing Manager) and Myles Madden (Performance Marketing Manager) hosted today's Stacking Growth episode to talk about measuring brand and demand creation. They cover leading and lagging indicators, adopting a long-term mindset, how and where to create demand, and which qualitative and quantitative metrics you should be tracking.

Visit the podcast's native language site