Super Bowl Ad Winners & Elon Musk’s Regulator Run-Ins 02/12/24

Elon Musk is swapping Neuralink’s Delaware incorporation for one in Nevada, after a Delaware judge struck down his $55.8B Tesla pay package. Separately, the SEC has asked Musk to testify in a probe of his Twitter takeover. Elon Musk biographer and Perella Weinberg advisory partner Walter Isaacson shares takeaways from his time chronicling the billionaire, including Musk’s frustration with multiple regulatory threats. Plus, after the Kansas City victory, Kevin Krim, CEO of advertising tracking company EDO, explains which Super Bowl ads paid off for advertisers; paying around $7 million for 30 seconds, big brands bet big on the big game. President Biden’s Super Bowl message hit on snacks–and shrinkflation. Walter Isaacson - 18:21 Kevin Krim - 29:18 In this episode: Joe Kernen, @JoeSquawk Becky Quick, @BeckyQuick Andrew Ross Sorkin, @andrewrsorkin Katie Kramer, @Kramer_Katie

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Squawk Pod is a daily, guided curation of the top moments and takeaways from CNBC’s flagship morning show, “Squawk Box”, anchored by Joe Kernen, Becky Quick and Andrew Ross Sorkin. Each day, the podcast includes news making interviews, perspective and analysis from iconic guest hosts, and slices of debate and discussion—from the heated to the hilarious— all wrapped with exclusive context and color from Senior Producer Katie Kramer.