Episode 97. Building the Confidence to Not Be Liked and Overcoming Fear with Kate Toon

The fear of public speaking is often cited as a fear greater than death.    But when you peel back the layers on what that’s REALLY about … it’s not being scared of public speaking. It’s being scared of being rejected. Of being thought stupid. Of being disliked.  Kate Toon is my guest this week and with 15 years of business experience sitting snugly in her gym tights, 40 speaking events in just one year, and a resident expert on Kochie’s Business Builders, she has confronted this fear over and over again. And, as she explains in our chat, while she’s not necessarily ‘confident’ in being disliked, she’s got some great strategies to get herself on stages, on TV and on billboards anyway.    Listen in to hear Kate’s thoughts on :  Getting comfortable with being disliked  Dealing with random, rude emails that are explicit in their dislike  Being contrarian and authentic to stand out in the crowd  The value of the mundane in building a business  The role of hormones in fear, and how to manage them    And a whole lot of other GOLD!    To ask me or Kate a question about this episode, head to Speaking with Confidence with Cat Matson and ask away.  To Stop Rambling, download my free eBook at https://www.impactfulpresenters.com/f/how-to-stop-rambling    To find out more about the awesomeness that is Kate, visit www.katetoon.com    Kate Toon is an award-winning entrepreneur and parent to one human and one fur baby. From her humble backyard shed on the Central Coast of NSW she masterminds an ambitious business universe, helping thousands of other humans to build their own version of success through digital marketing and business know-how. Kate is a renowned speaker, mentor, educator and podcaster. She’s been named Australia’s Most Influential Small Business Woman (2022), one of Australia’s Top 50 Small Business Leaders (2022), and Businesswoman of the Year and Training & Education Provider of the Year at the national My Business Awards (2020). She’s also the founder of CopyCon and The Digital Marketing Collective Conference, and a resident expert on Kochie’s Business Builders.