Caroline Marshall: How you can balance business and babies

Caroline Marshall is a force to be reckoned with. After building a successful career as an award-winning virtual assistant (VA), she launched Upsource in 2020 while in lockdown, pregnant, and acting as the primary caregiver for her toddler.Through maternity leave, having a sick baby, and dealing with PTSD, Caroline found the resilience to grow her fledgling business to 30 virtual assistants—all while working a four-day week so she could spend a day with her children and do the school run.This is Caroline’s unfiltered story of what it takes to build a multi-award-winning business that gives its people the flexibility to find the work-life balance they’re looking for.

Om Podcasten

As a small business owner, you'll have a million different questions. The award-winning Sound Advice podcast is the place to go for answers. In Season 1, we talked about how to make your business financially successful—in year 1 and beyond. Writing a business plan that works, finding your first customer, starting up with zero capital, and being tax compliant—you name it, we covered it. For Season 2, we dug even deeper into what it’s really like to run a business, with unfiltered advice and real, human stories from successful founders and CEOs. The wait is over: Season 3 Entrepreneurs Unfiltered, now explores business from the perspective of startup superstars, from British fashion, PR, and human rights guru Lynne Franks’ experience growing London Fashion Week from scratch to Christopher Money, founder of Kith and Kin, on having the guts to start a business with a Spice Girl. Season 3 is jam-packed with essential tips, stories, and ways to build a business from the ground up. With a little help from your host and esteemed finance journalist, Bex Burn-Callander, get a everything you need to build your own business future one episode at a time.