Camilla Barnard: I was told my brand was 'too sexy'

Meet Camilla Barnard, the fearless co-founder of Rude Health, who didn't shy away from the critics claiming her branding was "too sexy and extreme." In fact, she saw it as an opportunity to shake up the healthy food industry. In the face of relentless judgment, Camilla and her team rejected the status quo and embraced their unique style, reflected in their fun-spirited, vibrantly coloured packaging. Far from being a setback, their cheeky approach became a customer favourite, propelling their product range to over 60 foods and drinks and raking in an impressive £30 million in annual turnover. Join us on this episode of Sound Advice: Entrepreneurs Unfiltered, where Camilla spills the beans on the invaluable lessons she learned while building a bold million-pound business that customers just can't get enough of. Get ready for a candid conversation about breaking the mold and thriving in the world of disruptive entrepreneurship! 

Om Podcasten

As a small business owner, you'll have a million different questions. The award-winning Sound Advice podcast is the place to go for answers. In Season 1, we talked about how to make your business financially successful—in year 1 and beyond. Writing a business plan that works, finding your first customer, starting up with zero capital, and being tax compliant—you name it, we covered it. For Season 2, we dug even deeper into what it’s really like to run a business, with unfiltered advice and real, human stories from successful founders and CEOs. The wait is over: Season 3 Entrepreneurs Unfiltered, now explores business from the perspective of startup superstars, from British fashion, PR, and human rights guru Lynne Franks’ experience growing London Fashion Week from scratch to Christopher Money, founder of Kith and Kin, on having the guts to start a business with a Spice Girl. Season 3 is jam-packed with essential tips, stories, and ways to build a business from the ground up. With a little help from your host and esteemed finance journalist, Bex Burn-Callander, get a everything you need to build your own business future one episode at a time.