Digital Ads for Political Mobilization and Persuasion, with Nick Ahamed

Social Media and Politics - Ein Podcast von Michael Bossetta

Nick Ahamed, Director of Analytics at Priorities USA, shares his research on the effectiveness of digital ads for increasing voter turnout and support for Democrats. We discuss the field and survey experiments that Priorities USA has been running to find the optimal messaging strategies, targeting approaches, and treatment lengths for political social media ads during elections.

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