Making the Change from Print to Digital in Building Materials Marketing

In this episode, Zach talks to Amy Post, National Marketing Manager for the Pro Division at ODL about digital transformation and how to make that leap to build an incredible online experience. Undertaking a digital transformation can be a daunting task. Maybe you've been in print, with a lot of traditional marketing materials in place, but you want to make that shift to online and bring the business into the 21st century. It can feel overwhelming, but it’s the way more and more companies do business.