EP 04: Priya Malani – Cursing In Your Brand, Going Viral, And How Having A Strong Liver Is Good For Business

Going viral can make or break a business. It’ll make it if you’re prepared to cash in on the attention. It’ll break it if you don’t have the balls to follow through.   My guest today was not only prepared to cash in but to take a big leap of faith into a new dream for her brand and her business.   Pia Malani is one of my earliest Brandup clients, who has since become one of my besties, Rebel of Wall street, and boss of her business.   Priya is the owner of Stash Wealth, a financial firm for HENRYs™ (High Earners, Not Rich Yet) She’s a sought-after thought leader in the Millennial Money arena by some of the nation’s largest publications. She has been featured hundreds of times everywhere from mainstream news sources like Fortune, Wall Street Journal and CNBC, to entertainment and lifestyle brands like the NYPost, Bustle, SiriusXM, and Refinery29.   Listen to the full episode to hear: * What Priya did to go viral and how you can follow her example * What the “problem with having overnight success” is and what it took for Stash Wealth to weather the storm * How even if you want to build an empire, being loved by some and disliked by others is STILL the key to success * And how consistency and persistence pays off when entrepreneurs do exactly what I say   Priya’s Links: (https://www.stashwealth.com/) (https://www.stashwealth.com/) * (https://www.stashwealth.com/)Stash Wealth (https://www.stashwealth.com/) * Instagram: @priyamalaniofficial (https://www.instagram.com/priyamalaniofficial/?hl=en)   Pia’s Links: * No BS Agency Owners Free Facebook Group (https://www.facebook.com/groups/nobsagencyowners) * * The Show Your Business Who's Boss Crash Course (https://badassyourbusiness.com/cc) * Start reading the first chapter of my book (https://www.piasilva.com/ch1) * Piasilva.com (https://www.piasilva.com/)