Babba Rivera Shares Her Top Fundraising Tips For Founders & Why She Called Out A Magazine For Sexism

Marketing powerhouse and Forbes' "30 Under 30" Babba Rivera has worked at disruptive companies like Uber and Away, and made a name for herself in branding with her own agency, By.Babba.   In October 2020, Babba added another title to her resume: founder of Ceremonia, the clean hair care brand rooted in Latinx heritage. The brand’s first styling product, a super serum called the Pequi Curl Activator, dropped last week, joining a lineup that includes the heritage scalp remedy oil, Aceite de Moska.   Before launching, Babba was also celebrating the successful $1M pre-seed round she raised for Ceremonia, while pregnant and navigating the pandemic. Ceremonia’s launch made headlines, but Babba bravely shared her disappointment on her Instagram feed when a reputable business magazine focused on her favorite beauty products, rather than the VC funding she received.    Speaking of Babba’s fundraising journey, she shares her top tips for fellow founders looking to raise venture capital.    TL;DR -- Babba shares: -Her tips as a first-time founder trying to fundraise & what investors are looking for in founders -Why she called out the magazine that focused on her beauty routine rather than her business achievements -Gender bias and sexism in the media, and why it’s problematic -How her heritage as a Latina girl growing up in Sweden (without role models who looked like her) impacted her   Babba IG: https://www.instagram.com/babba/ Ceremonia IG: https://www.instagram.com/myceremonia/ Ceremonia Website: https://ceremonia.com/pages/new-product-drop Produced by Dear Media

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“Share Of Voice” is a podcast about the power of discovering your voice and sharing your truth in the process. Hosted by journalist Karin Eldor, each episode features compelling conversations with the wave makers and game changers on our radar. Less “how I built this” and more “how I make noise,” guests will share how they amp it up in their work. Do they express themselves boldly in their OOTDs or beauty looks, on their social media channels, or in every way, on the daily? It’s about creating ripple effects. Feeling heard. Shaking up the status quo and breaking way out of the boxes that society has imposed on us. We’ll discuss doubling down on yourself unapologetically, and raising your frequency so much that you take up ALL. THE. SPACE. Prepare for inspiring soundbites and mic drop moments, from the disruptors who have made a living from living out loud. You ready to get loud af? For more details on upcoming guests and past episodes, follow Karin on Instagram @alwayskarin.