Lauren Turton on Shake The Cosmos

What is the benefit of knowing your niche? How can you identify your ideal client or customer? What is a technique that can be useful in discovering the niche for your business? I dig deeper into the topic of customer niche, with Lauren Turton who is a revenue expansion specialist for wellness experts.She's successfully worked with over 200 companies on their marketing, branding, advertising, and events and has leveraged those assets to scale their businesses. Lauren is a partner at Ciao Ciao Piadina, an Italian restaurant located in La Jolla, San Diego, CA. She is the Vice President of Namaste Wings to Fly America, a volunteer-based nonprofit that helps provide children in India education and essential services so they can be self-sufficient upon adulthood. She founded At Least One Day a Month, a program that collaborates with small nonprofits based in San Diego to provide them with people power, monetary donations, and supplies, one or more days a month.  Support this podcast at — https://redcircle.com/shake-the-cosmos-empower-your-vision/donations