Sara Simeone: 101 on NFTs With Niftyz

On this episode of the Scouting For Growth podcast, Sabine VdL talks to Sara Simeone, CEO and Co-Founder of Niftyz (formerly Digital Oracles), and Co-Chair of Start-up Working Group, Crypto Valley. Sara is a strategist with a commercial mind, she was one of the first to publish a paper in 2018 on how machine learning and blockchain will have an impact on the future of digital marketing. Sara worked with a portfolio of leading global accelerators, incubators and VC professionals to tackle company maturity and co-develop programmes that both nurture potential and offer innovative capabilities to early stage ventures. During the course of the podcast they address the metaverse, NFTs and Web 3.0, why Sara launched and developed NFTs and where the market for NFTs is going, and what are the investment challenges and opportunities to deliver for the immersive internet in the right way.