Ep. 66 - Jerry Pharr - Measuring Enablement Impact That Has Credibility

Revenue Enablement Society - Stories From The Trenches - Ein Podcast von Revenue Enablement Society and Paul Butterfield

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Why do sales leaders undervalue their enablement teams? With all the conversations and opinions about how to measure and demonstrate business impact are Enablement teams actually gaining credibility? Jerry Farr, founder of Sales Excellence Advisors, joined me recently and shared his unique insights on why sales leaders might still be undervaluing their enablement teams and how Enablement leaders and teams can flip that perception.How do sales leaders really perceive the value of E...

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