The Collapse of the Middle with Deloitte Consulting's Kasey Lobaugh

In this episode we delve into a topic that sits at the core of the need to be remarkable: the on-going bifurcation of the retail market. For more than a decade success has largely been found at either end of the spectrum. At one end, brands that offered incredible value and convenience have been gobbling up market share and opening hundreds of stores, even in the face of the so-called "retail apocalypse." At the other end of the continuum, many higher-end stores and well-honed specialty concepts have similarly enjoyed expanding sales, profits and, in many cases, store counts. Yet those stuck in the mediocre middle, have been hit incredibly hard, a situation made all the more dire by the COVID economy. In this episode we discuss the underlying forces that are causing the collapse of the middle and how to get on the journey to remarkable. To better understand "the collapse of the middle" we interview Kasey Lobaugh, Deloitte Consulting's chief retail innovation officer.