459: You MUST Market Your Book with Honorée Corder

What is the single best tool an entrepreneur needs to build, boost, and grow their business? Win an Olympic Gold Medal? Sure! That’d be great. But apart from that? Write a book, of course! That according to Honorée Corder, author of 20-plus books including 2016’s You MUST Write a Book: Boost Your Brand, Get More Business, and Become the Go-To Expert. But during the book’s launch and after it’s out in the world (and for the rest of your natural life) you must market that book! Honorée has sold hundreds of thousands of book in ways most authors have never considered. She’s coached authors to successful writing careers and has co-authored and managed many books (including The Miracle Morning series). Where to begin? New and even experienced authors often feel overwhelmed by everything they’re told they must do. It can be hard to know where one should be putting their energy. Honorée has a gift for teaching what’s important in a way that’s easy to understand and remember. In this book, Honorée takes a complicated subject and makes it simple to put into practice. She will get you excited to start the journey from the first work to bestseller. Are You Ready to Find Readers? You’ll love this playbook for author marketing because the stories and examples will stick with you as you build your publishing brand. I hope you’ll click the play button below to learn more about Honorée and her work. For a summary, just keep scrolling. Join in on our chat below Subscribe: Apple Podcasts | Spotify | RSS In today’s episode, I ask Honorée about: * The Four Cornerstones of a Professionally Published book * Honorée’s Book Marketing Action Plan—or Book MAP—framework * The items your author toolbest needs for you to be successful * And lots more! Order Honorée’s Book You can order your copy of You MUST Market Your Book: Increase Your Impact, Sell More Books, and Make More Money right now! Consider Ordering My New Book Too! Purchase a copy of my new book (written with Jesse Wisnewski) Read to Lead: The Simple Habit That Expands Your Influence and Boosts Your Career. There, you can also download the introduction and first chapter for free! Note-Making Mastery Cohort Get notified when I open up my next Note-Mak...

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If you believe as I do, that intentional and consistent reading is key to success in business and in life, then this is your podcast. My goal each week is to bring you key thoughts and insights from my conversations with those I consider to be among today's brightest minds: our generation's non-fiction authors. We discuss their latest book, as well as their unique perspectives on Leadership, Business, Personal Development, Marketing, Career, and Entrepreneurship. If you love reading, or desire to do more of it, then consider this podcast your audio Cliff's Notes. The Read to Lead Podcast is a four-time Best Business Podcast nominee.