Growing Your Business When You Need to Take a Step Back with Dr. Lisa Griffith
If you had maternity leave or a health emergency requiring you to be away from your business for a couple of months, could your business handle it? Could it even survive?Let’s say, for instance, that you’re a chiropractor who injures her wrist and can’t work on clients for 12 more weeks. That’s where Dr. Lisa Griffith (my chiropractor, client, and friend for the last three years) found herself...and that happened after she’d taken a 12-week maternity leave from her practice the previous year.But not only did her business make it through, it’s growing! So how did she do it, especially as an entrepreneur who has to work face-to-face and be hands on (quite literally) with her clients?Today on the show, Dr. Lisa talks about how she transitioned into having her own practice, grew her team, and continued to grow her business despite the maternity leave and the injury necessitating time away.In this episode of the Promote Yourself to CEO podcast, you’ll learn many insights into how you can continue to grow your business and keep it running when you need to step away from someone who’s done it twice in back-to-back years. You’ll also discover how to communicate big changes in your business to your clients in ways that’ll get them excited and an example of layering support in your business for when you need time off.On this episode of Promote Yourself to CEO:6:12 - How did Dr. Lisa and I get connected, and what was going on in her practice at the time?10:57 - Dr. Lisa did something smart with her practice that also served as kind of a full circle moment.12:48 - How did Dr. Lisa arrange things for maternity leave in her practice for her second pregnancy?16:20 - Entrepreneurs sometimes fear people won’t follow them when they move. Dr. Lisa discusses how she got clients to move along with her brand.20:48 - What is coverage in the health care world, and how did Dr. Lisa utilize it for her business while on her maternity leave?25:10 - Dr. Lisa talks about what she's been able to work on now that she’s pulled back on her overall hours.28:16 - What has been Dr. Lisa’s experience with The CEO Retreat and the 90-Day plan?Mentioned in Growing Your Business When You Need to Take a Step Back with Dr. Lisa GriffithDr. Lisa Griffith’s website and InstagramJane appThe CEO Retreat90-Day CEO Operating SystemRacheal on Instagram and TikTokRate and review on Apple Podcasts