Vivino: Behind the Scenes of Building the Largest Wine App in the World with Heini Zachariassen | Productivity Mastery #138

Heini co-founded and grew Vivino to become the largest wine app in the world with nearly 61 million users and a database of 15,8 million wines. He is a serial entrepreneur, investor, and board member in a number of organizations. His story was recently featured in the Amazon Prime documentary: “Disrupting Wine - a Life of an Entrepreneur”. He is also the founder and host of hashtag#RawStartup”, a platform educating founders and startups to work smarter and grow. Vivino was born out of the frustration Heini had over not knowing which wine to buy. He is credited for bringing a digital revolution to the wine market. Vivino received a total of $221,8 million in funding and is currently a market leader. The story of course wasn’t an overnight success. It took hard work, commitment, and a lot of sacrifices on the way. Tune in and let’s learn together what it really took to build a global company out of Denmark. 🇩🇰