137. How Three Failed Solo Practices Changed My Money Mindset for the Better with Maira Holzmann, LCSW

In this episode of the Private Practice Elevation Podcast, you’re going to learn how our perceived failures can be turned into learning opportunities that can help you reach your private practice goals.   Like all things in life, your business will go through seasons.   There will be highs and lows, and tons of challenges along the way.   But it’s how we view those challenges that can mean the difference between feeling stagnant in your business growth and truly thriving while growing your business.   One of the main things that can hold you back from growing your business is fear.   It can be scary to pay the money you feel like you don’t have to invest in Google Ads, a coaching program, or maybe a mastermind group.   But as our guest explains, you can shift to view these things as investments that you can trust will be returned exponentially.   Maira Holzmann is the owner of Somatic Therapy Partners in Denver, CO and she loves helping other therapists find the tools, support, and guidance necessary to build a thriving, soul-aligned private practice.   After three failed attempts at private practice and ending burnout and overwhelm for good, Maira is committed to serving therapists in creating better outcomes with their clients and living a balanced life with more joy.    Listen to our conversation as we share experiences of the highs and lows of business building and how you can come to terms with investing (even learn to love it!) in your business so that you grow and build a business and life that you love. In This Episode, You’ll Learn: Mistakes people make when first starting out in private practice Why you need marketing so that people can find your business The difference between investment and cost and how investing in yourself and your business can make a huge impact on your growth How to calculate your return on investment for Google Ads so you can confidently market your practice and attract clients How investments open possibilities for you Maira’s tips for being in FLOW - “Feeling love over worry” and how when you’re in the FLOW, you’re able to be more creative, confident, and at peace How to confront resistance as you grow your private practice Why it’s so important to trust you will get an ROI when investing in your business Why investing in a thriving life is the best thing you can do for your clients This Episode is Brought To You By   Alma is on a mission to simplify access to high-quality, affordable mental health care by giving providers the tools they need to build thriving in-network private practices. When providers join Alma, they gain access to insurance support, teletherapy software, client referrals, automated billing and scheduling tools, and a vibrant community of clinicians that come together for education, training, and events.   Alma gives clinicians the tools they need to build thriving private practices. When you join their insurance program, you can get credentialed within 45 days, and access enhanced reimbursement rates with major payers. They also handle all of the paperwork, from eligibility checks to claims submissions, and guarantee payment within two weeks of each appointment.    In addition to their insurance program, Alma offers timesaving tools and administrative support — so you can spend less time on paperwork, and more time delivering great care to your clients.    Learn more about building a thriving private practice with Alma at helloalma.com/elevation.    Links mentioned in this episode:  Somatic Therapy Partners

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Daniel Fava from Create My Therapist Website is on a quest to uncover the best website and online marketing strategies so you can grow a successful private practice and do the work you love. Discover how you can build an effective website for your therapy practice, attract the right clients through content marketing and blogging tips, develop passive streams of income and attract more of your ideal clients just by being your amazing self. Other topics for discussion include SEO (search engine optimization) for private practice, finding your niche, website design, conversion tactics, outsourcing and more to help you create an impact and grow your income with your therapy, counseling, healing or physical therapy business.