126. 5 Simple Ways to Optimize Your Google Business Profile for Local SEO

In this episode of The Private Practice Elevation Podcast, you’re going to learn 5 simple things you can do to optimize your Google Business Profile and maximize your local SEO potential.   Local SEO involves the steps you can take to make sure that when potential clients are searching for therapy services in your area your website and practice come up in the search engines.   For example, if you offer couples therapy and are located in Atlanta, you want your website to come up when clients type “Couples therapy” in a search engine, while they are located in Atlanta.   Google looks for local signals, such as business directories to get a better understanding of where your private practice is located.   At the heart of this local SEO ecosystem is your Google Business Profile.   While setting up a Google Business Profile is often the first thing therapists do when opening their private practice, these profiles are often not optimized.   So we’re going to go over 5 simple things you can do to optimize your profile.   Whether you don’t have a Google Business Profile already, or have one set up that you need to revisit to improve your local SEO, this episode will give you some simple steps to help.   Download the Free Google Business Listing Optimization Checklist   Get on the Waiting List for the Next Class of Our SEO Training Group! On January 30, 2023, I’m opening the doors to our SEO Basecamp Live Training Group. This will be an online course and small group live training over the course of 9 weeks to help you create and implement and simple SEO strategy for your private practice.    To be the first to get access (and at a discount!), join our waiting list here. Links mentioned in this episode: Google Business Profile SEO Basecamp Live Training Group Episode 18. What is Local SEO and how Can You Use it in Your Private Practice? Episode 78. Google My Business For Therapists: 7 Tips To Optimize Your Listing with Craig Alsup Blog Post: A Guide to Optimizing a Google Business Profile for Private Practice

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Daniel Fava from Create My Therapist Website is on a quest to uncover the best website and online marketing strategies so you can grow a successful private practice and do the work you love. Discover how you can build an effective website for your therapy practice, attract the right clients through content marketing and blogging tips, develop passive streams of income and attract more of your ideal clients just by being your amazing self. Other topics for discussion include SEO (search engine optimization) for private practice, finding your niche, website design, conversion tactics, outsourcing and more to help you create an impact and grow your income with your therapy, counseling, healing or physical therapy business.