Ep 85 - Increase Your Profit: Strategies for Marketing and Sales in a Cash-Based Practice with Dr Brenda Heinecke, DPT

 “How do I move from insurance to cash-based clients? “This question is asked regularly by Paid Peeps, and today we are exploring the importance of sales and marketing strategies for cash-based practices and discuss some effective techniques that can help these practices thrive.Think it’s all fancy tips and tricks?You might be surprised at how simple this shift can be - and how OTs are especially primed for this occupation-based messaging.If you like this week's episode, please share the love with a friend.Podcast resources and links: http://www.trishwilliamsconsulting.ca/podcast-resources