NIL Opportunities (And Beyond!) w/ Deanna Berry, Chief Operating Officer | McWhorter Capital Partners | McWhorter Media Group

We took a few weeks off but we are back! In this episode of OOH Insider, Deanna Berry, COO at McWhorter Capital Partners, chats about college athlete NIL policies, opportunities for NIL within OOH, and the impact of influencer marketing. McWhorter Capital Partners is a private equity and real estate investment firm. They help people grow their wealth so they can live more fully and more generously. Takeaways NIL gives college athletes the opportunity to monetize their personal brands. A...