Nick Entwistle, The Secret To Viral Adverts & One Minute Briefs

Nick Entwistle, Founder of the One Minute Briefs joins us this week on OOH Insider! He shares his secret to creating an engaging ad through simplicity and a restricted timeline. One Minute Briefs promote brands and causes through social media by challenging the Twitter community to respond with ideas daily advertising briefs. However, they only have one minute to create an ad. Takeaways Rely on your instincts and put one core thought into a billboard. This makes for a simpler ad that pe...