Marketing Mess to Brand Success with Franklin Covey's Scott J. Miller

On Top of PR with Jason Mudd - Ein Podcast von Jason Mudd, Axia Public Relations - Montags

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Send us a textOur episode guest is Scott Miller, Special Advisor on Thought Leadership for the Franklin Covey Company and host of their weekly podcast series, On Leadership with Scott Miller. Scott is also the author of several books. Five things you’ll learn from this episode:How to focus on the customer and not just your company's values, goals, missions, etc.Since everyone is an ambassador to your firm, you need individuals to understand where their value proposition is. Why you...

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