Tesco, the IPA Grand Prix Award winning case, with Simon Gregory, Co-Chief Strategy Officer at BBH, London

On Strategy Showcase - Ein Podcast von Fergus O’Carroll

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Wirtschaft

Learn the three key strategic phases of this multi-year rebuild of the iconic Tesco supermarket brand in the U.K. This 2020 IPA Grand Prix Award winner for effectiveness includes the wonderful "Food Love Stories."

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