Episode 146: Interview With Speak Your Business Creator Ann Convery

About Ann Convery: Over the past 21 years, I’ve successfully worked as a marketing consultant, media trainer, PR executive, wordsmith, keynote speaker, and Harper Collins author. One thread runs throughout my professional life – and that thread is the power of words, and how they are delivered. Effective communication is effective storytelling. What You’re Saying is Not What They Hear The Problem That Started a Business As a media trainer, I fashioned words into soundbites for 92-second TV appearances. But the story that my clients wanted to tell was seldom the story the producers and audience wanted to hear. And I soon developed a profound understanding that “what you’re saying is not what they hear.” Twelve years ago, I discovered the same dilemma as a marketing consultant – what my clients were saying was not what their prospects wanted to hear. Blending elements of PR, media training, and storytelling, I created a system for communication that can fascinate a prospect, a market, and an audience. Speak Your Business was born. The Lizard Brain Six years ago, I began to study neuromarketing. It was a pleasant surprise to discover that the system I had created was based in solid research on the power of the reptilian, or Lizard, brain. The Power of Delivery With 15 years as a media trainer, over 150 professional speeches and an intense study of performance craft, I am familiar with the intricate powers of timing, tension, and delivery – the secret sauce in marketing and sales. These skills make the Speak Your Business system both effective and relaxing. Clients experience a marked increase in business, and never have to feel that sleazy pain of trying too hard to sell. Below are brief highlights that make up my professional life. Connect with here @https://speakyourbusiness.com/about/