How to Get Users to See Your Content: Engaging Video Strategy with Jessica Bautista & Luz Capiral

Discover how Higley Unified School District effectively leverages social media to engage young families in a competitive school choice environment.Learn the video content strategies that drive engagement, including the use of trending audio and authentic storytelling.Get insider tips on tools like CapCut, Canva, and Adobe Rush to create impactful videos—no expensive equipment needed.Understand the importance of meeting your audience where they are and speaking their language to enhance commun...