Tired of trying to protect your data privacy? You’ve got “consent fatigue.”

If you use the internet, you have undoubtedly been asked to consent to cookies. They remember our log-in information and also track things like what we’re reading and buying. Trying to avoid cookies can feel pretty pointless and exhausting to the point where privacy experts have named the phenomenon “consent fatigue.” Marketplace’s Lily Jamali spoke to Matt Schwartz, policy analyst for Consumer Reports, about how we got here.