Raise your Client from the Dead – in Just 7 Minutes with Kai Davis

 Get more warm leads with a twist on this ‘Tried And True’ marketing strategy Uncover hidden profits and get more clients for your freelancing business Learn how to get more clients and grow your freelancing or consulting business Resources/Links:   Kai Davis' Daily Letter on Marketing for Consultants Summary Kai Davis teaches Freelancers and Consultants marketing habits that fill their pipeline with warm leads. Here's what Kristine K. has to say about Kai's advice: "Kai, you gave me a piece of advice last year that made those "famine" times almost non-existent, and I wanted to tell you THANK YOU! You told me to revisit my former client list and touch base with them and once I started doing this, I got so busy I almost couldn't keep up. I really appreciate it." In this episode of Marketing the Invisible, Kai shares how he teaches independent consultants and freelancers how to get more leads for their business by implementing marketing habits. Check out these episode highlights: 00:32 – Kai’s professional background as the world leader in marketing education for consultants and freelancers 02:00 – His ideal clients: an independent freelancer or consultant who's wondering how to grow their business and keep their pipeline full of warm leads 02:13 – The ‘feast and famine’ problems he helps solve for his freelancer and consultant clients 02:38 – The symptoms his clients experience when trying to solve their leads problems 03:25 – the common mistakes that people try in an attempt to solve the death of consistent new client flows problem 05:29 – Kai’s Valuable Free Action (VFA): Make a list of your past clients in Excel or Google Sheets include their name, company name, and e-mail. And then every week pick one, two or three clients and send them a short touching base e-mail. 05:54 – Kai’s Valuable Free Resource (VFR): Kai Davis's Daily Letter on Marketing for Consultants 08:03 – Q: What's one simple market research habit that listeners should use to learn more about their clients what they worry about, what keeps them up at night, and what they're spending their budgets on? A: You should have a coffee date with them and ask them. Tweetable Takeaways from this Episode: “By building the slow small consistent habit, you're constantly nurturing your connections. And more and more projects and referrals will come out of the woodwork. Just by taking the small habit of every week email that's enough. But it…Click To Tweet “The most important action, sending that e-mail to the past client first. Over time you can optimize it or follow up. But don't let that be a barrier. Get in a habit of touching base sending those e-mails first.” - @kaisdavis Click To Tweet Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland: Hello everyone. A very warm welcome to another edition of marketing the invisible. My name is Tom Poland beaming out to you from on the sand Little Castaways Beach next to the waves here. Joined today by Kai Davis all the way from where you're being again from, man? Kai Davis: I'm beaming in from Eugene, Oregon and thank you so much for having me on the show. Tom Poland: Oh I know it's going to be a pleasure. I mean we've already been rapping for like 10 minutes or so. We did have a conversation after about 90 seconds. Folks, I don't if you see the sign behind Kai. So that I thought, "Yeah this is going to be fun." So Kai,