How To Stop Underselling Yourself – In Just 7 Minutes with Robin Waite

 Discover how to stop selling by the hour and start selling by what you and your product is truly worth Learn what are the 3 important levers to consider when fixing up your price and guarantee you better business Find out how looking at your competitor’s prices and comparing them to yours is never beneficial to your business Resources/Links: Have You Been Wanting to Take Your Shot and Find Out How to Price Right in Your Business? Learn how you can stop underselling yourself and start pricing what you and your services are worth: https://fearless.biz/tys/ Summary Have you been always struggling with pricing your products or services that you just end up selling by the hour? Are you always trying to compare your price to other competitors that you end up finding yourself underwhelmed with your price? Do you want to know how you can stop underselling and give your service the luxurious price it deserves? Robin Waite is a dedicated husband and father, a multiple, bestselling author, and the founder of the Fearless Business Accelerator. In this episode, Robin talks about the three ways to price a product and how you can find the right price to give. He also shares his tips and insights on what you need to stop doing and instead what are the three important levers you need to focus on to get the price that you deserve. Check out these episode highlights: 00:37 - Robin’s ideal client: “So ideal clients are coaches, consultants, and freelancers who are typically selling time for money, either hourly rates or day rates.” 01:32 - Problem Robin helps solve: “Essentially, what we do is we help them to get out of selling time for money. So, stop selling by the session or by the hour and package up whatever it is that they do, and then get them very heavily focused on the results or outcomes which they deliver.” 02:31 - Typical symptoms that clients do before reaching out to Robin: “So, generally speaking, they're very intelligent people. They get amazing results for their clients already, but what they haven't figured out is, you know, they get to the end of the month, and I'm scratching my head and going well, “Where's all the money? I've done all this work this month.” 05:24 - Robin’s Valuable Free Action (VFA): “So the typical way people price sort of services is they look at their competitors. And they assume that their competitor- well, the mistake is assuming that their competitors know what they're talking about.” 07:20 - Robin’s Valuable Free Resource (VFR): Check out Robin’s Website: https://fearless.biz/tys/ 07:49 - Q: What's the one piece of advice that I would have listened to if I'd listened to myself years ago? A: The answer to that is JFDI. If you're thinking about putting a price up, if you're thinking about starting a business, just effing do it. Life's too short. Tweetable Takeaways from this Episode: “The reality is there are three ways to price a product– you can either be the cheapest in the market, the middle of the road, or the most expensive.” -Robin WaiteClick To Tweet Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland 00:10 Greetings, everyone, and a very warm welcome to another edition of Marketing the Invisible. My name is Tom Poland beaming out to you from a little sunshine coast in Queensland, Australia, joined today by Robin Waite,