How to Maximize Your Business Value – In Just 7 Minutes with Laurie Barkman

 Find out how to shape your business into becoming transferable and profitable Discover the ways how to stop letting your business become dependent to you Learn how you can create an exit timeline for yourself and the future success of your business Resources/Links: Want to find out how to create a transferable and profitable business? Click here: meetlauriebarkman.com Summary Do you want to learn how you can exit your business without the worry? Are you ready to find the clarity that you need so that you can afford a grand exit? The value of a business depends on its transferability and profitability in the long run. So how sure are you that your business is worth it? Laurie Barkman is a Business Transition Sherpa working with business owners to create company value and plan for a future exit that rewards their hard work. Dive in as Laurie talks about how you can maximize the value of your business and shares her awesome tips on how to find that clarity and alignment to get your master exit plan going. Check out these episode highlights: 01:31 - Laurie’s ideal client: Business owners who are running privately held companies in the US and revenues of five to 50 million, any industries, but I work a lot with owners and business services, industrials, tech, and all across any industry. 01:51 - The problem she helps solve: Like you said, 100% of business owners are going to leave their company one day, boots on or boots off, but many of them, the vast majority of them, do not have a plan for that exit or to sell their business. 02:42 - The symptoms of the problem: The number one feeling or emotion that I encounter is people feel trapped. And they also feel encumbered by uncertainty. And so, the number one value that I provide to them or work with them on is finding alignment and clarity on a strategy. 03:38 - Clients’ common mistakes before consulting Laurie: Yeah, the biggest thing is they need to understand how they can de-risk their business. So many times, owners don't understand that a business that isn't transferable is a worthless business. And the business is too dependent on them personally. 05:37 - Laurie’s Valuable Free Action (VFA): I think a big thing is beginning with the end in mind. Can you create an exit timeline for yourself? Just sketch it out roughly, that you want to move on in 10 years, and maybe it's not age, but it's life stage. 06:31 - Laurie’s Valuable Free Resource (VFR): Want to find out how to create a transferable and profitable business? Click here: meetlauriebarkman.com 07:26 - Q: People want to know what their business is worth. You'd be shocked to know that 90% of us don't know what that business is worth. Is it possible to find out? A: The answer is yes. We do business valuations to help owners understand what their value is or what can be their largest asset. Tweetable Takeaways from this Episode: “A business that isn't transferable is a worthless business.” -Laurie BarkmanClick To Tweet Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland 00:10 Welcome, everyone, to another edition of Marketing the Invisible. I'm Tom Poland beaming out to you from the little sunshine coast here in Australia joined today by Laurie Barkman. Laurie, good day from Down Under. Where are you hanging out? Laurie Barkman 00:21