How to Get Clients with Cookies – In Just 7 Minutes with Chelsea Martin

 Discover how to improve your relationship with your clients through gifting Learn the proper way of gifting your clients through a personal level rather than a call-to-action gift Find out different substitutes that you can use as gifts for your clients instead of the regular pens and t-shirts Resources/Links: Check out Chelsea’s Website: www.getnoms.com Summary Do you want to know how to get more clients? Do you want to build a strong relationship with your clients? Do you want to know how you can swoon them off their feet and make them think that you’re different than the rest? Chelsea Martin is a Co-Owner of Noms Bake Shop, the industry expert in personalized, corporate gifting that leaves a lasting impression with clients, partners, and prospects. In this episode, Chelsea shares the importance of gifting as a way of building a strong relationship and a lasting impression on your clients. She also shares her insights on the different ways and substitutes you can choose from when it comes to thinking of a unique gift for your clients for every occasion. Ditch the pens and t-shirts and start being unique and personal. It will give an impression on your clients that you value them as well! Check out these episode highlights: 00:46 - Chelsea’s ideal client: “So our ideal client is anybody out there that is either looking to get new clients for their business, retain clients that they've already gotten that they'd like to build those relationships with, and then would like to use gifting to strengthen that connection.” 02:03 - Problem Chelsea helps solve: “So the problem we solve is actually one and it's multifaceted because I think as business owners, we all have a different strategy for building our relationships or building our clientele. And so, everybody has that problem in a unique way, and we help solve it in a unique way, whether that is we're trying to find new clients and get their attention, and that is through gifting.” 03:40 - Typical symptoms that clients do before reaching out to Chelsea: “Yeah, so I think that and I guess this kind of goes hand-in-hand with before as a lot of people are experiencing trouble getting the attention of their clients, and that is one, through email marketing. Everyone's using email marketing, “How do I differentiate myself?” You know, that's really tough with- there's only so many emojis you can use in a subject line to try to get someone's attention.” 05:21 - Common mistakes that people make before they find Chelsea’s solution: “Yeah, so definitely the swag type of gifts, I think that there's a time and a place for those, of course, but for more of the client appreciation, or the holiday gifting, you really want to do something personal to that person. And that doesn't mean that you can't have your name or your logo but, you know, adding that custom element of maybe etching their name into the gift box, or something they like, or a photo of their family.” 06:39 - Chelsea’s Valuable Free Action (VFA): “As far as something that they can do to, I think, well, I think just taking a look at their current strategy and seeing, "Okay, is there room in our budget to either add gifting? And if there is, how can we implement strategic gifting in a way that is not just blanket mindless gifting?" 07:31 - Chelsea’s Valuable Free Resource (VFR): Check out Chelsea’s Website: www.getnoms.com 08:04 - A: I might flip the script a little bit on you and say one of the things that I think that people forget to do when it comes to gifting is not only the giving side but th...