How to Build Influence With a Podcast – In Just 7 Minutes with Jody Maberry

 Get an interpreter who can put the right words in the right places to tell your story will help you connect with customers and maximize your profits Create an experience worth talking about, and worth coming back for Mobilize and master your message by storytelling Resources/Links: Podcast Magic :Learn What You Need to Launch a Podcast Summary   Jody Maberry is a former park ranger who uses his gift of storytelling and interpretation to help people and businesses get their message out. In this episode of Marketing the Invisible, Jody shares how he helps business owners market, mobilize, and master their message through the power of storytelling. Check out these episode highlights: 01:15 – Jody Maberry as a the 'Brand Ranger' 01:50 – His ideal clients: experienced people who are not sure how to package their story and brand together to get their messages out 02:25 – The problem that he solves for his clients 03:20 – Why storytelling is important? 04:00 – Typical symptoms that people are experiencing if they're not so good at articulating their story in an influential manner? 05:30 – The common mistakes people do when they fail to encorporate their story to their brand? 06:40 – Jody’s Valuable Free Action (VFA): Even if you're not going to launch a podcast I think if you were to prepare yourself like you were and build out some story of OK if I did 12 episodes on this topic here's how it would go. 07:47 – Jody’s Valuable Free Resource (VFR): Podcast Magic :Learn What You Need to Launch a Podcast 08:20 – What is it that's holding people back? They don't think their voice matters. Tweetable Takeaway from this Episode: “People don't always understand their story or they can't really find how to piece it together. Sometimes when you're the one that's lived it, you don't see it as special.” - @jodymaberryClick To Tweet “The story is what helps build influence. You've got to have a good story that connects with people, people are interested in that.” - @jodymaberryClick To Tweet Transcript: (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland: Hello, a very warm welcome to another edition of Marketing the Invisible. My name is Tom Poland beaming out to from on the sand of Little Castaways Beach here on the Sunshine Coast of Queensland Australia joined today by Jody Maberry all the way from where the heck are you? Jody Maberry: I am in Port Townsend Washington where it's just a beautiful place on the northwest corner of the United States. Tom Poland: What do you love the most about living there? Jody Maberry: Well there's three months of the year. This is the most beautiful place in the country. The other the rest of the year it's rainy and cloudy. But man the July August September is gorgeous water and mountains. Tom Poland: It must be amazing for those three months to make up for the other nine months I lost. I left the whole country because we had three nice months the year of the other nine were so good that was good New Zealand still love New Zealand. But anyway before I alienate all of our Kiwi subscribers I should move on. It is a wonderful country by the way. All right. So for those who don't know Jodie is really a strong guy because he's actually a former park ranger so clearly used to all or four seasons being out in the open. Tom Poland: But he's for a long time he's used what I believe could only be described as a n...