How to Attract More Clients by Becoming a Thought Leader and Sharing on Podcasts – In Just 7 Minutes with Ugi Djuric

 Discover how you can become a thought leader and share your niche through podcasting Learn what you should avoid in emails when trying to pitch yourself in a podcast Find out how you can repurpose and distribute your content online without constantly making new ones Resources/Links: Wanting to Find Out How Podcasts Can Be Your Secret Weapon in Building and Growing Your Business? Learn how you can grow your audience, share your niche and build an audience through podcasting: podino.io Summary Have you been wanting to get off from doing traditional sales and hop into podcasting– the new way of marketing? Do you want to learn how and why podcasting is your best bet in building an audience, gaining their trust, and getting more sales? Are you ready to become the best thought leader and speak your niche through podcasting? Ugi Djuric is the CEO of Contenthorse, an ROI-based content marketing agency, and the CEO of Podino, a thought leadership agency for business experts. In this episode, Ugi talks about how you can position yourself as a thought leader and speak your niche through podcasts. He also shares how podcasting can guarantee you better sales, build trust with your audience, and speak your niche with less stress. Check out these episode highlights: 01:13 - Ugi’s ideal client: “Podino's ideal clients are the business experts. So, the consultants, CEOs, coaches, and the people who I'd say, need some influence in their niche, and who are selling the courses.” 01:45 - Problem Ugi helps solve: “So the main problem is that in traditional sales, in order to work, besides like, you need to be working on them more on problems to make them better. But you need to repeat them all the time.” 02:36 - Typical symptoms that clients do before reaching out to Ugi: “So first of all, measuring the strict ROI from, let's say, podcasts in the top leadership are hard, but that's a long-term game. So that's the game that we're playing in the next six months, one year, two years, three years.” 03:54 - Common mistakes that people make before they find Ugi’s solution: “First of all, regarding podcasting, or taking on podcasts. Let's start with the beginning. They're writing and speaking about literally everything that's in there, let's say niche or area of expertise. The best authors do need to have their enemies.” 05:37 - Ugi’s Valuable Free Action (VFA): “So the first thing is, if you process everything, you systematize everything. Right? Positioning yourself as a thought leader is not actually that hard. As I mentioned, the first thing is you need to have a strong take on opinions.” 06:31 - Ugi’s Valuable Free Resource (VFR): Check out Ugi’s Website: podino.io Tweetable Takeaways from this Episode: “If you process everything; you systematize everything right, positioning yourself as a thought leader is not actually that hard.” -Ugi DjuricClick To Tweet Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland 00:10 Greetings, everyone, and a very warm welcome to another edition of Marketing the Invisible. My name is Tom Poland beaming out to you from Little Castaways Beach in Queensland, Australia, joined today by Ugi Djuric. Ugi, a very warm welcome, sir, from Downunder. Where are you hanging out? Ugi Djuric 00:26 In Belgrade, Serbia, my family home right now.