How Advisors and Consultants can Win High-Value Clients on LinkedIn – in Just 7 Minutes with Adam Franklin

 Learn how to use your LinkedIn profile to attract high-value clients Find out how to become in-demand advisor and consultant of your field that attracts inbound leads Learn why paid ads is a waste of money when it comes to generating leads Resources/Links: www.bluewiremedia.com.au LinkedIn Profile Checklist:7 Step Guide to Get your LinkedIn Profile up to Speed Summary Adam Franklin is a social media speaker and commentator who gives content marketing keynotes, digital strategy sessions and LinkedIn workshops. In this episode, Adam hares his expertise in helping advisers and consultants find a high-value client on LinkedIn and how to use your current network in finding high-value client without doing the hard sell. Check out these episode highlights: 00:28 - Adam's backstory as a social media speaker, expert, entrepreneur, business owner, and Amazon #1 bestselling author 01:22 - Adam’s ideal client: adviser or a consultant who works with high-value clients 01:47 - The problem that Adam’s client experienced in finding leads or high-value clients for their business 01:59 - No enough inbound inquiries and no process to shake when there are qualified appointments 03:09 - Common mistakes of Adams target market before coming to him 04:11 - Adam’s Valuable Free Action: Log-in to your LinkedIn account and search for your first-degree connection who has the role the same with your target market and reconnect with them 06:13 - Adam’s Valuable Free Resource: LinkedIn Profile Checklist:7 Step Guide to Get your LinkedIn Profile up to Speed Tweetable Takeaways from this Episode: “The best place to start is to look at the people you know already. Let's look at who we can help in our existing network and start there. ” -@Franklin_AdamClick To Tweet “The common mistakes I find that people have had tried is basically interrupting strangers by paying for advert, yes that can work but it can be expensive and it can be very time consuming. ” -@Franklin_AdamClick To Tweet Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland: On a very warm welcome to marketing the invisible. My name is Tom Poland joined today by Adam Franklin and I'm not too far away I believe. Whereabouts are you hanging out? Adam Franklin: Brisbane today. Tom Poland: Brisbane just two hours and a half south of Little castaways beach on the sunny Sunshine Coast of Queensland Australia. Adam great to have a new show on the show. Tom Poland: For those of you don't know Adam. For those of you don't know he's the author of Web marketing that works. He's a professional speaker. I know he travels the globe and speaks internationally. He's also a university lecturer. He's CEO of Blue wire media and his blog was named Australia's number one business blog. The podcast was made number 9 on Entrepreneur magazine's top marketing podcast. So the truth is the fact that your marketing works very well at home. So what's Adam do. Helps advisors and also consultants advisory and consulting businesses with when high-value clients via LinkedIn. The title of our interview Adam is how advisers and consultants can find high-value clients on LinkedIn and they can do that in just seven minutes. So, Adam, our time starts now. Question number one is always is Who is your ideal client. Adam Franklin: Tom as you alluded to earlier my ideal client i...